Luxury Sailing Along the East Coast

Kelpie Yacht Charters New Branding

client

industry

services

Kelpie Yacht Charters

Travel & Leisure

Brand ID | Marketing | Digital

Branding of new private sailing charter company offering luxurious, high-end services in the Hamptons. The featured jewel of the brand is a celebrated classic schooner with a long, dazzling history.

Brand ID

  • Brandmark
  • Wordmark
  • Tagline

Reworking of an established logomark featuring the mythological kelpie, a shape-shifting spirit of Celtic origin that sometimes took the form of a water horse.

  • Colorspace

gold, grey, black, white

Marketing

  • Post Card
  • Poster

A sparkling elegance, hallmark of the brand, echoes throughout its promotional material.

Digital

  • Website Design
  • Website Installation
  • Tech Support

Client wanted a light, airy, refined website to reflect the classic schooner’s own graceful lines.

yachtkelpie.com